Monday, June 23, 2008

'stache #27 - bánh mì sandwich moustache



The Bánh Mì Sandwich Moustache was first reported in or near the southern colony Cochin China, in the 1860s when the French defeated the Vietnamese army and gained control of area. In 1859, it is said that the French colonists arrived in this land of Khmer people waving baguettes, yelling for fancy cheeses, and complaining about being so le tired. So, as a form of grassroots resistance, the Vietnamese snatched up the silly French bread and created their own, made of a combination of rice and wheat flour. Inside they stacked their roast pork, marinated for days in fish sauce, with mayonnaise, pickled carrots, daikon, cilantro, jalapeños, and cucumbers. They flaunted this moustache to disrespect the French culinary sensitivity. More Bánh Mì Sandwich Moustaches appeared in seemingly unrelated events in Gia Dinh, Bien Hoa, and Dinh Tuong until it became the formal pièce de résistance of the colonized. In the 1980s, its cultural referent as a guerrilla tactic was lost, when the moustache was exported to the United States, unsurprisingly popular among the same groups of coffeehouse liberals that greet each other with "namaste", extol the benefits of Buddhism, worship Tom Robbins, and don Tibetan prayer flags on their porches.

This moustache should be worn indoors, but is often found at drum circles, generic festivals in east coast cities, and not surprisingly, directly outside the Bánh Mì Saigon Bakery.

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